Analyzing My Genre

In this blog post, I will analyze the specific genre I'm doing my project 3 in. I've chosen to create a video using PowToon for this project, and will analyze elements of this genre of video.

Screenshot via my computer, 11/7/15

Example 1

Example 2

Example 3

Example 4

Example 5

Social Context

• The genre is typically set on video sharing websites like YouTube 
• The subject of the genre is anything the creator wants it to be. All five of the examples I've linked have a unique subject
• Students use this tool a lot for presentations, but many educators also use PowToons to provide educational presentations
• This genre is used when someone wants to deliver information to the general public about a topic they feel is important.

Rhetorical Patterns of the Genre

• Usually only the most important content is included in PowToons. There is not a lot of space to include smaller details.
• Logical and emotional appeals are most relevant in image based presentations like PowToons.
• There is a noticeable pattern in each PowToon. It will usually begin with some background information and context on whatever the subject is, followed by the main argument or point(s) of the PowToon.
• Sentences are usually short, simple and active. Often PowToons will pose questions that the creator goes on to answer.
•  Simple, effective word choice is primarily used in PowToons. Generally the tones are more informal and casual.

Analyze What those Patterns Reveal about the Social Context of the Genre

• This genre includes everyone who regularly consumes media online. It excludes those who don't use technology very much or prefer to get information from books, magazines, or newspapers.
• The genre encourages writers to inform and empower the reader to do something. Usually the PowToon will attempt to inspire the reader to help make a change.
• Users of the genre are avid users of technology and generally have a more open mindset on issues in general.
• The genre treats big, central ideas as most valuable, and values smaller ideas less

EDIT:

Hallye's and Swati's posts were interesting in their own unique way. Since Hallye's subject is in the field of history, our projects have taken drastically different shapes. It's interesting how two students doing this project can have such different approaches. Swati's project reminds me much more of mine. Her genre also uses lots of logical appeals to persuade its audience. If I every need to refer to another project I can always check out Swati's project as a perfect reference!