Sunday, November 22, 2015

Publishing Public Argument

In this blog I will link my final project on a public argument. I will also give some important information about my intended audience, argumentation approach, and use of rhetoric.

My Beautiful PowToon
Screenshot from my computer, 11/22/15

1. Mark with an "x" where you feel your target audience currently stands on the issue (before reading/watcing/hearing your argument) below:
←----------------------------------------------------|----X----------------------------------------------------->
Strongly agree                                 Totally neutral                        Strongly disagree
       

2. Now mark with an "x" where you feel your target audience should be (after they've read/watched/heard your argument) below:
←------------------X---------------------------------|--------------------------------------------------------->
Strongly agree                               Totally neutral                          Strongly disagree
                                                                                                                   

3. Check one (and only one) of the argument types below for your public argument:

         ___X___ My public argument proposes a solution for a problem that is being debated.


4. Briefly explain how your public argument doesn’t simply restate information from other sources, but provides original context and insight into the situation:

My public argument provides original context and insight since my specific proposal is one that has not been provided before. Nobody else has presented my idea in exactly the way I did.

5. Identify the specific rhetorical appeals you believe you've employedi n your public argument below:
Ethical or credibility-establishing appeals
                    
                    __X___ Referring to credible sources (established journalism, credentialed experts, etc.)
                    __X___ Employing carefully chosen key words or phrases that demonstrate you are credible (proper terminology, strong but clear vocabulary, etc.)
                    __X__ Adopting a tone that is inviting and trustworthy rather than distancing or alienating
                    __X__ Arranging visual elements properly (not employing watermarked images, cropping images carefully, avoiding sloppy presentation)
                    _____ Other: 
Emotional appeals

                    __X__ Employing an appropriate level of formality for the subject matter (through appearance, formatting, style of language, etc.)
                    __X__ Use of “shocking” statistics in order to underline a specific point
                    __X__ Use of imagery to create an appropriate emotional impact for the debate
                    __X__ Employing an attractive color palette that sets an appropriate emotional tone (no clashing or ‘ugly’ colors, no overuse of too many variant colors, etc.)
                    __X__ Employing an engaging and appropriate tone of voice for the debate

Logical or rational appeals

                    __X__ Using statistics from credible sources in order to establish precedents, trends, or patterns
                    __X__ Effective organization of elements, images, text, etc.
                    __X__ Clear transitions between different sections of the argument (by using title cards, interstitial music, voiceover, etc.)
                    __X__ Crafted sequencing of images/text/content in order to make linear arguments
                    __X__ Intentional emphasis on specific images/text/content in order to strengthen argument
                    __X__ Careful design of size/color relationships between objects to effectively direct the viewer’s attention/gaze (for visual arguments)


    Example 2
    Example 3


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